---
title: "Aakaar AI · How Tech2Globe drove 300%+ sales growth while reducing ACoS by 14.38% using Aakaar AI"
description: "How agency Tech2Globe scaled a client from $31K to $124K in three months, 300%+ growth with ACoS down 14.38%, using Aakaar AI."
canonical: "https://www.aakaarai.com/customers/tech2globe"
---
# Aakaar AI · How Tech2Globe drove 300%+ sales growth while reducing ACoS by 14.38% using Aakaar AI

URL: https://www.aakaarai.com/customers/tech2globe

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Case study

# How Tech2Globe drove 300%+ sales growth while reducing ACoS by 14.38% using Aakaar AI

An agency launched a premium apparel brand on Amazon US from a zero base and scaled it to $124K in three months with strict efficiency guardrails.

24% ACoS 14.38% reduction, from 28.03% in October

+300% Total sales growth Scaled from $31K to $124K+ in 3 months

42% Time reclaimed Manual optimization time eliminated

About the brand

The account belonged to a premium lifestyle apparel brand operating across multiple EU marketplaces with an established presence in the UK and USA. In October the brand launched a new product range on Amazon USA. Tech2Globe was onboarded as the Amazon PPC growth partner, leveraging Aakaar AI to drive rapid scale while maintaining strict efficiency benchmarks.

+300% total sales

"The AI managed precision optimization, helping us scale to $124K in 90 days while keeping ACoS profitable."

Sarabjeet Singh Director of Operations, Tech2Globe

Impact

## What changed, in numbers.

$122.0K Accelerated indexing

Total sales jumped from $31.2K in October to $122.0K in November (+291%), while ad sales grew 302%. Sales remained strong in December at $124.9K.

61K 24/7 optimization

Sessions up 189% from October to November (21K to 61K), then a further 50% in December to 91K, without manual delays.

14.6% Algorithmic efficiency

ACoS dropped from 28.0% to 14.6% in November (−48%) despite spend more than doubling.

2,275 Precision scaling

Ad orders increased from 478 to 2,005 (+319%) in November and 2,275 in December. Ad attribution strengthened from 51% to 64%.

The challenge

## The cold-start dilemma: scaling from zero with strict efficiency

Entering the highly competitive Amazon US marketplace with no brand awareness, no keyword indexing and no reviews.

Zero-footprint launch

No existing brand awareness or keyword indexing in the US.

The cold-start barrier

Driving conversions on new ASINs that lacked ratings or reviews.

Strict efficiency guardrails

Rapid sales velocity from a $0 base while keeping ACoS significantly below 50%.

The solution

## AI-driven precision at scale

Tech2Globe set the strategy; Aakaar AI was the engine that accelerated the timeline and enforced efficiency from day one.

1 Foundation and discovery

Aggressive launch structure protecting the brand name and broad Auto campaigns for discovery, with a strict sub-50% ACoS guardrail enforced by the AI across all campaigns.

2 Algorithmic scaling and execution

High-performing search terms moved into manual campaigns, competitor conquesting launched, and the AI micro-adjusted bids on thousands of data points daily through Smart Harvesting.

3 Intelligence and sustainability

Continuous optimization rebalanced bids to lower ACoS from 28% to 14% without sacrificing visibility, letting the team move from spreadsheets to strategic oversight.

The results

## From cold start to established brand

The brand achieved a 300% increase in total sales, from $31,204 to $124,911 within three months, while reducing ACoS by 14.38% (from 28.03% to 24.00%) and holding TACoS at a stable 15% by December.

Start Your Success Story

Day-Parting Agent · proposed action Awaiting your approval

ACTION

Cut bids 35% between 1am and 6am on 14 Sponsored Products campaigns.

WHAT IT LOOKED AT

28 days of hourly conversions, inventory cover, your 25% target ACoS.

REASONING

Conversion is 0.4% overnight vs 3.1% in the day. $212 a week buys 2 orders. Lower bids keep brand terms visible and cut the waste.

Expected ACoS −2.1 pts

Expected spend −$212 / wk

Orders at risk ≈ 2 / wk

Approve Edit bid change Reject One-click rollback after approval

More stories

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ROAS +97% in 60 days at a 26% target TACoS.

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−57% TACoS

TACoS to 11.62% in 21 days, sales +34%.

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Premium US baby apparel brand Premium US baby apparel

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4,799 inventory-aware actions, ad sales +16%.

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